eg44 Privacy Policy — How We Protect Your Personal Data
At eg44, your privacy is a core commitment, not an afterthought. This Privacy Policy explains exactly what personal data we collect from players in Bangladesh, why we collect it, how we use it, who we share it with, and the controls you have over it.
Our Data Commitments
Six Principles That Guide How eg44 Handles Your Data
Purpose Limitation
eg44 collects personal data only for specific, explicit, and legitimate purposes. We do not use your data for any purpose that is incompatible with the reason it was originally collected. Your data works for your benefit — not for undisclosed third-party interests.
Data Minimisation
We collect only the data that is strictly necessary to provide you with a safe, secure, and personalised eg44 experience. We do not request information that goes beyond what is required for account management, KYC verification, or regulatory compliance.
Security by Design
The eg44 platform is protected by SSL encryption, multi-layer access controls, and real-time intrusion detection. All stored personal data is encrypted at rest. Access to player data is restricted to authorised personnel on a strict need-to-know basis.
Your Rights Over Your Data
eg44 respects your right to access, correct, restrict, and request deletion of your personal data. Players may submit data requests at any time by contacting our support team. We aim to respond to all data-related requests within 30 days of receipt.
No Data Selling
eg44 does not sell, rent, or trade your personal data to any third party for their independent marketing purposes. Any sharing of data with third parties is strictly limited to service providers who operate under contractual data protection obligations on our behalf.
Defined Retention Periods
eg44 retains personal data only for as long as is necessary to fulfil the purposes for which it was collected, or as required by applicable law. Once data is no longer needed, it is securely deleted or anonymised in accordance with our internal data retention schedule.
Contents
- 1. Who We Are
- 2. Data We Collect
- 3. How We Collect Data
- 4. How We Use Your Data
- 5. Legal Bases for Processing
- 6. Sharing Your Data
- 7. Cookies & Tracking
- 8. Data Retention
- 9. Data Security
- 10. Your Rights
- 11. Children & Minors
- 12. Third-Party Links
- 13. International Transfers
- 14. Policy Changes
- 15. Contact Us
This Privacy Policy applies to all players who register for, access, or use the eg44 platform at eg44.io. By creating an account or using any eg44 service, you acknowledge that you have read and understood this Privacy Policy and consent to the data practices described herein.
1. Who We Are
eg44 ("we", "us", "our") operates an online casino and sports betting platform available at eg44.io, serving players primarily in Bangladesh. eg44 functions as an offshore online gaming operator and acts as the data controller in respect of the personal data collected from players who register and use the Platform.
As data controller, eg44 determines the purposes for which personal data is processed and the means by which it is processed. This Privacy Policy sets out our practices in full. If you have any questions about how your personal data is handled, please contact us at the details provided in Section 15 of this document.
eg44 operates as an offshore platform. The data protection framework applicable to eg44 is that of the jurisdiction in which eg44 is incorporated as an offshore entity, not the domestic laws of Bangladesh. Nonetheless, eg44 maintains data handling standards consistent with internationally recognised best practice.
2. Personal Data We Collect
eg44 collects several categories of personal data from players in the course of providing and maintaining the Platform. The specific data collected from you will depend on the nature of your interaction with eg44, but typically includes the following:
2.1 Identity and Contact Data
- Full legal name (as it appears on government-issued identification)
- Date of birth
- Residential address, including city, district, and postal code
- Email address
- Mobile telephone number (used for account verification and communications)
- Nationality and country of residence
2.2 Identity Verification (KYC) Data
- Copies of government-issued identification documents, including National Identity Card (NID), passport, or driving licence
- Proof of address documents, such as utility bills, bank statements, or mobile financial service statements (e.g., bKash, Nagad, Rocket)
- Selfie photographs submitted for liveness verification purposes
- Source-of-funds documentation where required for enhanced due diligence
2.3 Financial and Transaction Data
- Deposit and withdrawal transaction records, including amounts, timestamps, and payment method references
- Payment method identifiers (e.g., registered bKash account number, Nagad number, bank account details), but never full payment credentials or PINs
- Account balance history and bonus credit records
- Chargeback or payment dispute records, where applicable
2.4 Gaming and Betting Activity Data
- Game play history, including games played, bet amounts, win/loss outcomes, and session durations
- Sports betting selections, stake amounts, and settlement outcomes
- Bonus and promotional offer participation history
- Responsible gaming tool activations, including deposit limit settings, cooling-off periods, and self-exclusion records
2.5 Technical and Device Data
- IP address and geolocation data derived from your IP address
- Device type, operating system, and browser version
- Session timestamps, login and logout records
- Cookies and similar tracking technology data (see Section 7)
- Referral source data (how you arrived at eg44.io)
2.6 Communications Data
- Records of communications between you and eg44 support staff, whether via email, live chat, or other channels
- Preferences for marketing communications, where you have opted in to receive them
- Feedback and complaint records
| Data Category | Examples | Primary Purpose |
|---|---|---|
| Identity & Contact | Name, DOB, email, phone | Account creation, verification |
| KYC Documents | NID, passport, proof of address | Identity verification, fraud prevention |
| Financial | Transaction records, payment method IDs | Deposits, withdrawals, AML compliance |
| Gaming Activity | Bet history, game sessions | Service delivery, responsible gaming |
| Technical | IP address, device type, cookies | Security, fraud detection, analytics |
| Communications | Support emails, chat logs | Customer service, dispute resolution |
3. How We Collect Your Data
eg44 collects personal data through several distinct channels during your use of the Platform:
- Registration forms: When you create an eg44 account, you directly provide us with your name, date of birth, contact information, and chosen credentials.
- KYC submission portal: When completing identity verification, you upload document images and, where required, a selfie photograph via the Platform's secure document submission interface.
- Payment transactions: When you make deposits or request withdrawals, financial data is recorded automatically as part of the transaction process via integrated payment gateways (bKash, Nagad, Rocket, Upay, and bank transfer providers).
- Platform activity: Your gaming history, bet placements, session data, and in-Platform behaviour are recorded automatically by the Platform's systems as you use the service.
- Cookies and tracking technologies: When you browse eg44.io, cookies and similar tools collect technical and behavioural data about your device and usage patterns. See Section 7 for full details.
- Support interactions: When you contact eg44's support team, records of that correspondence are retained for quality assurance and dispute resolution purposes.
- Third-party verification services: Where enhanced identity checks are required, eg44 may receive verification outcomes or risk scores from third-party KYC and fraud detection service providers.
4. How We Use Your Personal Data
eg44 uses personal data collected from players for the following specific purposes. We do not use your data for purposes beyond those listed below without first providing notice and, where required, obtaining your consent.
4.1 Account Management and Service Delivery
Your identity, contact, and account data is used to create and maintain your eg44 account, authenticate your login sessions, process deposits and withdrawals, and deliver the gaming and betting services you have requested.
4.2 Identity Verification and Fraud Prevention
KYC document data, together with device and IP data, is used to verify that you are who you claim to be, to confirm that you meet the minimum age requirement of 21 years, and to detect and prevent fraudulent activity, money laundering, and unauthorised account access.
4.3 Responsible Gaming
Your gaming activity data, session duration data, and account history are analysed to identify patterns that may indicate problem gambling behaviour. eg44 uses this data to administer responsible gaming tools including deposit limits, cooling-off periods, and self-exclusion, and to reach out proactively to players who may benefit from support.
4.4 Legal and Regulatory Compliance
eg44 processes personal data where necessary to comply with applicable legal obligations, including anti-money laundering (AML) requirements, counter-terrorism financing checks, and any lawful request from a competent authority.
4.5 Customer Support and Dispute Resolution
Communications data and account history are used to provide effective customer support, investigate complaints, and resolve disputes. Support records are retained to ensure continuity of service and for quality assurance purposes.
4.6 Platform Security and Technical Operations
Technical and device data is used to monitor the security of the eg44 Platform, detect and respond to cyber threats, manage network infrastructure, and ensure the stability and availability of gaming services.
4.7 Marketing and Promotional Communications
Where you have expressly opted in to receive marketing communications from eg44, we may use your contact information and gaming activity data to send you personalised promotional offers, bonus notifications, and information about new features. You may withdraw your marketing consent at any time by contacting [email protected] or by adjusting your account notification preferences.
5. Legal Bases for Processing
eg44 processes personal data under one or more of the following recognised legal bases, depending on the specific processing activity:
- Contractual necessity: Processing required to fulfil our contractual obligations to you as a registered player — including account creation, deposit and withdrawal processing, and game delivery.
- Legal obligation: Processing required to comply with anti-money laundering laws, identity verification requirements, and any lawful order from a competent judicial or regulatory authority.
- Legitimate interests: Processing carried out in pursuit of eg44's legitimate business interests, including Platform security, fraud detection, responsible gaming monitoring, and service improvement — where those interests are not overridden by your rights and interests.
- Consent: Processing carried out on the basis of your freely given, specific, and informed consent — principally in relation to direct marketing communications and optional personalisation features. You may withdraw consent at any time without affecting the lawfulness of processing carried out prior to withdrawal.
6. Sharing Your Personal Data
eg44 does not sell, rent, or trade your personal data to third parties for their own independent marketing or commercial purposes. We may share your data with the following categories of third parties only where necessary and under appropriate safeguards:
6.1 Payment Service Providers
To process deposits and withdrawals, eg44 shares relevant transaction data with integrated payment providers including bKash, Nagad, Rocket, Upay, Dutch-Bangla Bank, and other banking partners. These providers receive only the data necessary to process the specific transaction and are bound by their own privacy obligations.
6.2 Identity Verification and KYC Services
eg44 engages third-party KYC and anti-fraud service providers to assist with identity document verification, liveness checks, and risk scoring. These providers process your submitted documents under strict data processing agreements and are prohibited from using your data for any purpose other than providing services to eg44.
6.3 Game Software Providers
To deliver casino and live dealer games, eg44 integrates with licensed game studios including Pragmatic Play, Evolution Gaming, Ezugi, NetEnt, Microgaming, and Spribe. Certain technical and session data may be transmitted to these providers solely for the purpose of delivering and maintaining game functionality. These providers do not receive your full personal profile.
6.4 IT Infrastructure and Cloud Services
eg44 uses third-party cloud hosting, content delivery, and cybersecurity service providers to maintain the Platform's infrastructure. These providers may process personal data stored on eg44's systems as part of their service delivery and are bound by contractual data processing terms consistent with our privacy standards.
6.5 Legal and Regulatory Disclosure
eg44 may disclose personal data to law enforcement authorities, regulatory bodies, or courts of competent jurisdiction where required to do so by applicable law, by court order, or where disclosure is necessary to protect the legal rights of eg44 or to prevent fraud or other criminal activity.
All third-party service providers engaged by eg44 are required to enter into data processing agreements that obligate them to maintain appropriate technical and organisational security measures and to process personal data only on eg44's documented instructions.
7. Cookies & Tracking Technologies
eg44 uses cookies and similar tracking technologies when you visit eg44.io. Cookies are small text files placed on your device that allow us to recognise your browser and remember certain information about your session and preferences.
7.1 Types of Cookies We Use
- Strictly Necessary Cookies: These cookies are essential for the Platform to function. They enable core features such as session management, login authentication, and secure deposit processing. These cookies cannot be disabled without preventing you from using the Platform.
- Functional Cookies: These cookies remember your preferences, such as your chosen language display, interface settings, and notification preferences, to provide a more personalised experience.
- Analytics Cookies: These cookies help us understand how players navigate and interact with eg44.io, which pages are most visited, and where players encounter difficulties. This data informs Platform improvement decisions and is processed in aggregate form.
- Security Cookies: These cookies assist in detecting and preventing fraudulent activity, bot access, and other security threats to the Platform and its players.
7.2 Managing Cookies
You may control and manage cookies through your browser settings. Most browsers allow you to view, block, or delete cookies. Note that blocking strictly necessary cookies will prevent you from using core Platform features including account login and transactions. Detailed instructions for managing cookies in your specific browser can be found in your browser's help documentation.
7.3 Local Storage and Session Storage
In addition to cookies, eg44 may use browser local storage and session storage to maintain session state and preserve game progress information. This data is stored locally on your device and is not transmitted to third parties except as part of normal Platform session management.
8. Data Retention
eg44 retains personal data only for as long as is necessary to fulfil the purposes for which it was collected, or for as long as is required by applicable legal or regulatory obligations. The following retention periods apply as a general guide:
| Data Type | Retention Period | Reason |
|---|---|---|
| Account registration data | Duration of account + 5 years post-closure | Legal obligation, dispute resolution |
| KYC documents | Duration of account + 5 years post-closure | AML compliance, legal obligation |
| Transaction records | 7 years post-transaction | Financial record-keeping obligations |
| Gaming activity logs | 3 years post last activity | Responsible gaming, dispute resolution |
| Support correspondence | 3 years post resolution | Quality assurance, dispute evidence |
| Marketing consent records | Duration of consent + 3 years | Proof of consent, legal compliance |
| Technical / session logs | 12 months | Security monitoring, fraud detection |
Upon expiry of the applicable retention period, personal data is securely deleted or irreversibly anonymised. Anonymised data (from which you cannot be identified) may be retained indefinitely for aggregate statistical analysis and Platform improvement purposes.
9. Data Security
eg44 takes the security of your personal data seriously and maintains a comprehensive set of technical and organisational security measures designed to protect your data against unauthorised access, accidental loss, destruction, or disclosure.
- SSL/TLS Encryption: All data transmitted between your device and the eg44 Platform is encrypted using industry-standard TLS protocols, ensuring that your credentials, financial data, and personal information cannot be intercepted in transit.
- Encryption at Rest: Personal data stored on eg44's servers is encrypted at rest using strong encryption standards. This includes KYC documents, financial records, and account credentials.
- Access Controls: Access to player personal data is restricted to authorised eg44 personnel on a strict need-to-know basis. All staff with access to personal data are subject to confidentiality obligations and undergo regular data protection training.
- Multi-Factor Authentication: eg44's internal administrative systems require multi-factor authentication for all staff accessing player data systems, reducing the risk of unauthorised internal access.
- Intrusion Detection and Monitoring: eg44 operates 24/7 network monitoring and intrusion detection systems. Any suspicious activity triggers an immediate security review process.
- Vulnerability Management: eg44 conducts regular security assessments and penetration testing of its Platform infrastructure. Identified vulnerabilities are remediated promptly under a defined patch management policy.
Despite these measures, no online platform can guarantee absolute security against all possible threats. In the event of a data breach that is likely to result in a high risk to your rights and interests, eg44 will notify affected players without undue delay.
10. Your Data Rights
As a player whose personal data is processed by eg44, you have the following rights in relation to your data. To exercise any of these rights, please contact our support team at the details provided in Section 15.
- Right of Access: You have the right to request a copy of the personal data that eg44 holds about you, together with information about how that data is being used and with whom it has been shared.
- Right to Rectification: If any personal data we hold about you is inaccurate or incomplete, you have the right to request that it be corrected or updated. You may also update basic account information directly through your eg44 account settings.
- Right to Erasure: In certain circumstances, you may request that eg44 delete your personal data. This right is subject to limitations where retention is required by law or for the establishment, exercise, or defence of legal claims.
- Right to Restriction: You may request that eg44 restrict the processing of your personal data in certain circumstances, for example where you contest the accuracy of the data or have objected to its processing.
- Right to Object: Where eg44 processes your data on the basis of legitimate interests, you have the right to object to that processing. eg44 will cease the relevant processing unless we can demonstrate compelling legitimate grounds that override your interests, rights, and freedoms.
- Right to Withdraw Consent: Where processing is based on your consent (principally marketing communications), you may withdraw that consent at any time without affecting the lawfulness of processing carried out prior to withdrawal.
- Right to Data Portability: Where processing is carried out by automated means on the basis of your consent or a contract, you have the right to receive a copy of your personal data in a structured, commonly used, and machine-readable format.
eg44 aims to respond to all data rights requests within 30 days of receipt. In complex cases, this period may be extended by a further 60 days, in which case we will notify you of the extension and the reasons for it within the initial 30-day period.
Please note that certain rights (particularly the right to erasure) may be limited where eg44 is required by law to retain your data — for example, under anti-money laundering regulations that require retention of KYC and transaction records for a minimum of 5 years after account closure.
11. Children & Minors
The eg44 Platform is strictly intended for adults aged 21 years and above. eg44 does not knowingly collect, process, or retain personal data from individuals under the age of 21. This minimum age requirement is firmly enforced through the KYC verification process, which requires age-verifying documentation before a player account becomes fully active.
If eg44 becomes aware that personal data has been collected from a person under the age of 21, we will take immediate steps to delete that data and close the associated account. All deposits associated with an underage account will be refunded to the originating payment method.
Parents and guardians who believe that their child under the age of 21 has registered an account with eg44 are urged to contact our support team immediately at [email protected]. eg44 will treat all such reports as a priority and respond within 2 hours.
12. Third-Party Links
The eg44 Platform may contain references to third-party services, payment providers, and game studios. While eg44 takes care to engage only with reputable third-party partners, this Privacy Policy applies solely to data processing carried out by eg44 directly. eg44 is not responsible for the privacy practices of third-party websites, apps, or services.
If you visit any third-party service in connection with your use of eg44 — for example, your bKash or Nagad mobile app — please review the privacy policy of that third-party service independently. eg44 has no control over and accepts no responsibility for the content or privacy practices of any third-party platform.
13. International Data Transfers
As an offshore gaming operator, eg44 may transfer personal data to countries outside of Bangladesh in the course of operating the Platform and engaging third-party service providers. Such transfers may include transfers to the jurisdiction in which eg44 is incorporated, to cloud hosting providers, and to game software providers located in various countries worldwide.
eg44 takes steps to ensure that any cross-border transfer of personal data is subject to appropriate safeguards. Where personal data is transferred to third-party service providers in other jurisdictions, eg44 ensures that such transfers are governed by contractual data protection clauses that require the recipient to maintain data protection standards consistent with those described in this Privacy Policy.
Players in Bangladesh should be aware that data protection laws in the countries to which data may be transferred may differ from those in Bangladesh. By using the eg44 Platform, you acknowledge and consent to the transfer of your personal data to other jurisdictions as described in this section.
14. Changes to This Privacy Policy
eg44 reserves the right to update or amend this Privacy Policy at any time to reflect changes in our data practices, applicable law, or the features and services offered on the Platform. When we make material changes to this Privacy Policy, we will notify registered players by posting a prominent notice on the Platform and, where appropriate, by sending a notification to the email address associated with your account.
The "Last Updated" date at the top of this Privacy Policy indicates when the most recent revision was made. We encourage you to review this Privacy Policy periodically to stay informed about how eg44 protects your personal data. Your continued use of the Platform following the posting of changes constitutes your acceptance of the updated Privacy Policy.
If you do not agree with any changes made to this Privacy Policy, you should cease using the Platform and may request account closure by contacting our support team. Upon account closure, data will be retained only for the minimum periods required by applicable legal obligations as set out in Section 8.
15. Contact Us
If you have any questions, concerns, or requests relating to this Privacy Policy or the way eg44 processes your personal data, please contact our dedicated data protection team using the details below. eg44 is committed to addressing all privacy-related enquiries promptly, professionally, and in full.
Data Protection Enquiries — eg44 Support Team
Email: [email protected] (plain text — not a clickable link)
Response target: Within 2 business days for general enquiries; within 30 days for formal data rights requests.
When submitting a data rights request, please include your registered account username and the email address associated with your eg44 account so that we can verify your identity and locate your records efficiently. eg44 will not action data rights requests that cannot be verified against an active or recently closed player account.
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